Privacy Policy
Privacy Policy as of December 2007
This notice describes how personal information about you may be used and disclosed and how you can "opt out" of some uses. Please review this Privacy Policy carefully.
If you have any questions about this Privacy Policy, please contact our Customer Relationship Marketing Department at privacy@planethollywoodresorts.com.
PLANET HOLLYWOOD RESORT AND CASINO is a leading and respected hotel and gaming company. Our mission is to design and operate an unmatched collection of resorts and casinos and provide unsurpassed service and amenities to our guests. We hope that you enjoy our luxurious facilities, our exciting entertainment, and our quality customer service, and that you visit us again. Because we value your patronage and respect your privacy rights, we are voluntarily providing you with this statement of our Privacy Policy.
This Privacy Policy applies only to the following resorts and casinos (the "PLANET HOLLYWOOD RESORT AND CASINO resorts and casinos" or the "Resorts and Casinos") and web sites (the "PLANET HOLLYWOOD RESORT AND CASINO Web Sites") owned or operated by PLANET HOLLYWOOD RESORT AND CASINO and/or its subsidiaries: the PLANET HOLLYWOOD RESORT AND CASINO web site located at The PLANET HOLLYWOOD RESORT AND CASINO resorts and casinos and PLANET HOLLYWOOD RESORT AND CASINO Web Sites are collectively referred to as "PLANET HOLLYWOOD RESORT AND CASINO".
This Privacy Policy does not apply to other resorts, casinos, and services and their web sites including, but not limited to: PLANET HOLLYWOOD RESORT AND CASINO Vacations. This Privacy Policy applies to Personal Information (as defined below) collected by PLANET HOLLYWOOD RESORT AND CASINO at the PLANET HOLLYWOOD RESORT AND CASINO resorts and casinos and the PLANET HOLLYWOOD RESORT AND CASINO Web Sites. Users of the PLANET HOLLYWOOD RESORT AND CASINO Web Sites are also referred to the Terms of Use for the PLANET HOLLYWOOD RESORT AND CASINO Web Sites, located at planethollywood.com.
A Special Notice about Children
Children [persons under the age of twenty-one (21)] are not permitted to gamble in casinos, loiter in the gaming areas, or drink alcoholic beverages at any of the PLANET HOLLYWOOD RESORT AND CASINO resorts and casinos. In addition, children may not be permitted to attend certain entertainment or enter into contractual relationships with PLANET HOLLYWOOD RESORT AND CASINO in certain states. If you are under the age of 21, we ask that you do not gamble or loiter in the gaming areas, drink alcoholic beverages, attend inappropriate entertainment, or enter into contracts that you are not legally permitted to enter, and that you do not provide any Personal Information to us.
I. Personal Information We Collect About You
"Personal Information" is information through which you can be identified. Personal Information that PLANET HOLLYWOOD RESORT AND CASINO may collect from you directly or through Strategic Partners (see below), includes but is not limited to your name, date of birth, postal address(es), e-mail address(es), telephone number(s), fax number, gender, credit card information, driver's license number and state, social security number, passport information, naturalization information, purchase and reservation information, gaming activity, and other information that you voluntarily provide; it may also include live video feed if you visit our public entertainment facilities. When you complete a marker play application, PLANET HOLLYWOOD RESORT AND CASINO may also collect the name of your firm, your firm's address and telephone number, your position with the firm, your social security number, and banking information (including the name and address of your primary and secondary banks and your account numbers). This Personal Information is collected by email, through mail-in forms, through online and on-site applications you complete, and through your activities with PLANET HOLLYWOOD RESORT AND CASINO. PLANET HOLLYWOOD RESORT AND CASINO only collects Personal Information that you voluntarily provide to us or voluntarily provide to Strategic Partners who share that information with us. The Personal Information that PLANET HOLLYWOOD RESORT AND CASINO collects through the PLANET HOLLYWOOD RESORT AND CASINO resorts and casinos, through the PLANET HOLLYWOOD RESORT AND CASINO Web Sites, or obtains from its Strategic Partners depends on the nature of your activities, including, but not limited to whether you make reservations, sign the guestbook, apply to become a member of a-List Players Club, apply for a job, purchase show tickets or merchandise, register to receive promotional information, complete a casino patron application, play games, plan a meeting, etc.
General Information
"General Information" is information about you or your activities through which you cannot be identified. When you use the Internet, your web browser or client software may transmit certain information to the servers that host the web sites you visit. The information may include the unique number assigned to your server or Internet connection, the capabilities and features of your computer, your geographic location, and your movement within and interaction with the web site including what pages you look at and what information you download. When you visit PLANET HOLLYWOOD RESORT AND CASINO Web Sites, PLANET HOLLYWOOD RESORT AND CASINO servers collect such general information. PLANET HOLLYWOOD RESORT AND CASINO uses this general information to generate aggregate statistics about visitors to PLANET HOLLYWOOD RESORT AND CASINO Web Sites. In situations where it is possible to do so, General Information may be linked to Personal Information.
Cookies
PLANET HOLLYWOOD RESORT AND CASINO Web Sites use cookie technology. A cookie is a small file that contains information sent by a web site that is saved on your hard disk by your computer's browser. Cookies store information that a web site may need to personalize your experience and to gather web site statistical data, such as which pages you visit, what material you download, your Internet provider's domain name and country, and the addresses of web sites you visited immediately before, and after, visiting a particular web site. PLANET HOLLYWOOD RESORT AND CASINO Web Sites use cookies to collect and store your preferences for viewing the PLANET HOLLYWOOD RESORT AND CASINO Web Sites, such as whether you disable Flash so that you will not have to do so on follow up visits.
In addition, PLANET HOLLYWOOD RESORT AND CASINO Web Sites use cookies to provide a unique identifier to your computer so that we can generate statistics regarding usage of PLANET HOLLYWOOD RESORT AND CASINO Web Sites, such as the percentage of repeat visitors and other general statistics. In situations where PLANET HOLLYWOOD RESORT AND CASINO has Personal Information, the unique identifiers may be matched with Personal Information. In addition, when you book a reservation online to stay at a PLANET HOLLYWOOD RESORT AND CASINO resort, the reservation or confirmation number may be stored in a cookie on your computer and in an order file generated by Strategic Partners.
To browse the Internet and PLANET HOLLYWOOD RESORT AND CASINO Web Sites without cookies, you can configure your browser to reject all cookies or to notify you when each cookie is offered so that you can accept or reject each cookie. You may not be able to conduct some transactions or use some services on PLANET HOLLYWOOD RESORT AND CASINO Web Sites if you disable your browser from accepting cookies.
II. How We Use The Information We Collect
Certain transactions and services offered while visiting PLANET HOLLYWOOD RESORT AND CASINO may be processed or provided by Strategic Partners (collectively, "Strategic Partners") under contract with PLANET HOLLYWOOD RESORT AND CASINO, even though it may appear that you may not have left the PLANET HOLLYWOOD RESORT AND CASINO Web Sites or the PLANET HOLLYWOOD RESORT AND CASINO resorts and casinos. Personal Information and General Information obtained by PLANET HOLLYWOOD RESORT AND CASINO may be shared with Strategic Partners who are under an obligation to PLANET HOLLYWOOD RESORT AND CASINO to use reasonable care to keep Personal Information confidential. Personal Information and General Information obtained by Strategic Partners may be shared with PLANET HOLLYWOOD RESORT AND CASINO, which will use such General Information and Personal Information in accordance with the terms of this Privacy Policy. PLANET HOLLYWOOD RESORT AND CASINO and its Strategic Partners may use the information collected by us or our Strategic Partners: (1) to respond to your inquiries; (2) for marketing purposes, including, but not limited to, notifying you of special promotions, offers and events (including promotions and offers through our Strategic Partners), additionally, live video feed from visitors to our public entertainment facilities may be used to promote these facilities on the PLANET HOLLYWOOD RESORT AND CASINO Web Sites; (3) to process and fulfill reservations and make a record of reservations; (4) to process and fulfill purchases and make a record of purchases; (5) to enable us to contact you for confirmation or customer service after reservations and purchases are made or after you sign up for or participate in certain activities; (6) to respond to inquiries, complaints and other communications; (7) to cross-reference with other Personal Information that we have acquired about you or may acquire about you through other sources; (8) to notify our Strategic Partners (including affiliated resorts and casinos not covered by this Privacy Policy) in the event you enroll in PLANET HOLLYWOOD RESORT AND CASINO's Responsible Gaming Program (see A Special Note about Personal Information and PLANET HOLLYWOOD RESORT AND CASINO's Responsible Gaming Program below); (9) for profiling or demographic purposes; and (10) for purposes of tracking reservations and corresponding hotel stays generated through PLANET HOLLYWOOD RESORT AND CASINO's affiliate program and calculating and auditing commissions that may be paid in relation to the hotel stay.
PLANET HOLLYWOOD RESORT AND CASINO reserves the right to transfer your Personal Information to a third party in the event of a transfer of all or substantially all of PLANET HOLLYWOOD RESORT AND CASINO's assets to a third party, provided that the third party agrees to adhere to the terms of this Privacy Policy. Likewise, each PLANET HOLLYWOOD RESORT AND CASINO resort and casino reserves the right to transfer your Personal Information relevant to that resort and casino to a third party in the event of a transfer of all or substantially all of that PLANET HOLLYWOOD RESORT AND CASINO resort and casino's assets to a third party, provided that the third party agrees to adhere to the terms of this Privacy Policy.
This Privacy Policy does not apply to information collected by Strategic Partners, except that PLANET HOLLYWOOD RESORT AND CASINO will treat information it receives about you from Strategic Partners in accordance with the terms of this Privacy Policy. PLANET HOLLYWOOD RESORT AND CASINO does not have any control over how Strategic Partners use information they collect about you, except that PLANET HOLLYWOOD RESORT AND CASINO has obligated its Strategic Partners to use reasonable care to keep confidential the Personal Information they receive from PLANET HOLLYWOOD RESORT AND CASINO. To determine the privacy policy applicable to information collected by these Strategic Partners, please consult the privacy policies of the Strategic Partners.
A Special Note about Personal Information and PLANET HOLLYWOOD RESORT AND CASINO's Responsible Gaming Program: PLANET HOLLYWOOD RESORT AND CASINO believes that gaming should always be handled responsibly. That's why PLANET HOLLYWOOD RESORT AND CASINO is a member of the American Gaming Association and adheres to the American Gaming Association Code of Conduct for Responsible Gaming. As part of PLANET HOLLYWOOD RESORT AND CASINO's Responsible Gaming Program, PLANET HOLLYWOOD RESORT AND CASINO will not use Personal Information of members of the PLANET HOLLYWOOD RESORT AND CASINO's Self-Limit Access Program of Nevada, Self-Exclusion Program of Mississippi, or Disassociated Persons Program of Michigan, for any marketing purposes, including but not limited to the following marketing: direct mail marketing, telemarketing, promotional mail, and player recognition programs.
A Special Note about PLANET HOLLYWOOD RESORT AND CASINO Voice Message Board: PLANET HOLLYWOOD RESORT AND CASINO Voice features a message board for employees of PLANET HOLLYWOOD RESORT AND CASINO who volunteer their time in various charitable enterprises. Although the ability to post to this message board is restricted, password protected, for employees only, and subject to a separate privacy policy, postings to this message board, including employee login names, will be made available for viewing at an unsecured, unrestricted web page within the PLANET HOLLYWOOD RESORT AND CASINO Voice web site.
III. Disclosure Of Information We Collect
Except as provided in this Privacy Policy (see "How We Use Your Personal Information" above), PLANET HOLLYWOOD RESORT AND CASINO will not sell, trade, or disclose to third parties any Personal Information obtained through PLANET HOLLYWOOD RESORT AND CASINO or obtained from Strategic Partners, without your consent. PLANET HOLLYWOOD RESORT AND CASINO may disclose Personal Information: (1) to comply with a court order, subpoena, search warrant or other legal process; (2) to comply with legal, regulatory or administrative requirements of any governmental authorities; (3) to protect and defend PLANET HOLLYWOOD RESORT AND CASINO, its subsidiaries and affiliates, and all of their officers, directors, employees, attorneys, agents, contractors, and partners, in connection with any legal action, claim or dispute; (4) to enforce the terms of use of PLANET HOLLYWOOD RESORT AND CASINO Web Sites; (5) to prevent imminent physical harm; (6) to businesses that PLANET HOLLYWOOD RESORT AND CASINO may use for purposes of performing functions on behalf of PLANET HOLLYWOOD RESORT AND CASINO, such as companies that process credit card transactions; (7) in connection with the sale, assignment, or transfer of any PLANET HOLLYWOOD RESORT AND CASINO resort and casino or PLANET HOLLYWOOD RESORT AND CASINO Web Site; and (8) to Strategic Partners and affiliates of PLANET HOLLYWOOD RESORT AND CASINO for purposes of tracking reservations and corresponding hotel stays generated through PLANET HOLLYWOOD RESORT AND CASINO's affiliate program managed by Strategic Partners and calculating and auditing commissions that may be paid in relation to the hotel stay.
IV. Choice Regarding Providing Information
Your privacy is important to PLANET HOLLYWOOD RESORT AND CASINO. Thus, if you do not want us to share your Personal Information with Strategic Partners for marketing purposes, or if you do not want to receive certain communications and offers from PLANET HOLLYWOOD RESORT AND CASINO you can "opt out" of such sharing, communications and offers by emailing us at privacy@planethollywoodresorts.com, or write us at: PLANET HOLLYWOOD RESORT AND CASINO Attn: Customer Relationship Marketing 3600 Las Vegas Boulevard South Las Vegas, Nevada 89109
If you believe that any Personal Information collected by PLANET HOLLYWOOD RESORT AND CASINO about you is not correct or has changed, please send an email message to privacy@planethollywoodresorts.com explaining the correction or change and providing any relevant confirmation or reference number.
V. Your California Privacy Rights
Your privacy is important to PLANET HOLLYWOOD RESORT AND CASINO. Thus, if you do not want us to share your Personal Information with Strategic Partners for marketing purposes, or if you do not want to receive certain communications and offers from PLANET HOLLYWOOD RESORT AND CASINO, you can "opt out" of such sharing, communications and offers by emailing us at privacy@planethollywoodresorts.com, or write us at: PLANET HOLLYWOOD RESORT AND CASINO Attn: Customer Relationship Marketing 3600 Las Vegas Boulevard South Las Vegas, Nevada 89109
If you believe that any Personal Information collected by PLANET HOLLYWOOD RESORT AND CASINO about you is not correct or has changed, please send an e-mail message to privacy@planethollywoodresorts.com explaining the correction or change and providing any relevant confirmation or reference number.
VI. Security
General Information and Personal Information collected by PLANET HOLLYWOOD RESORT AND CASINO is stored on secure servers. The secure servers are protected by firewalls and other standard security procedures. The secure servers are not generally accessible by unauthorized third parties, but could become accessible in the event of a security breach. No security system is impenetrable. At PLANET HOLLYWOOD RESORT AND CASINO, our staff is required to take reasonable measures to ensure that unauthorized third parties do not view your Personal Information.
PLANET HOLLYWOOD RESORT AND CASINO has no control over the security of the computers or other electronic devices and means you use to send emails and submit information to PLANET HOLLYWOOD RESORT AND CASINO over the Internet. Therefore, PLANET HOLLYWOOD RESORT AND CASINO is not responsible for the disclosure or interception of your information before PLANET HOLLYWOOD RESORT AND CASINO receives it.
VII. Changes to this Privacy Policy
This Privacy Policy was last revised on December 13, 2007. PLANET HOLLYWOOD RESORT AND CASINO reserves the right to change, modify or amend this Privacy Policy at any time without notice. When the Privacy Policy is changed, modified and/or amended, the revised Privacy Policy will be available at PLANET HOLLYWOOD RESORT AND CASINO resorts and casinos and will be posted on the PLANET HOLLYWOOD RESORT AND CASINO Web Sites. Any revised Privacy Policy will only apply prospectively to Personal Information collected or modified after the effective date of the revised policy. Customers are responsible for periodically checking the Privacy Policy available at PLANET HOLLYWOOD RESORT AND CASINO resorts and casinos and the PLANET HOLLYWOOD RESORT AND CASINO Web Sites for changes, and are encouraged to bookmark the Web Sites to check for updates and take or print out copies of the Privacy Policy for their records.
If you have any questions regarding this Privacy Policy, please contact us: Email.
